What is Vercel's pricing model?

Vercel offers a flexible pricing model, from free plans to enterprise-level solutions, meeting the needs of different scale teams and projects. Understanding Vercel's pricing structure is important for choosing the right plan and controlling costs.

Free Plan (Hobby)

Target Audience

Individual developers
Learning and experimental projects
Small personal websites
Open source projects

Included Features

Deployment Features:

Unlimited number of projects
Unlimited deployments
Automatic Git integration
Preview deployments (unlimited)
Production deployments (unlimited)

Performance Features:

100GB bandwidth/month
6,000 minutes build time/month
100GB-Hours Serverless Functions
Global CDN
Automatic SSL certificates

Development Tools:

Real-time logs
Error tracking
Deployment history
Environment variable management
Team collaboration (max 1 person)

Limitations:

No team collaboration features
No priority support
No advanced analytics
No custom regions

Pro Plan

Target Audience

Professional developers
Small teams
Commercial projects
Personal projects needing more resources

Pricing

Individual Pro: $20/month
Team Pro: $20/user/month

Included Features

Deployment Features:

All free plan features
1TB bandwidth/month
10,000 minutes build time/month
1,000GB-Hours Serverless Functions
Unlimited team members

Performance Features:

Faster build speeds
Priority queue processing
Custom region selection
Longer function execution time (60 seconds)
Larger function memory (up to 3008 MB)

Development Tools:

Advanced analytics
Performance monitoring
Error tracking integration
Slack notifications
More detailed logs

Team Features:

Team collaboration
Permission management
SSO (Single Sign-On)
Audit logs
Project sharing

Support:

Email support (24-hour response)
Discord community support
Documentation access

Enterprise Plan

Target Audience

Large enterprises
High-traffic websites
Organizations needing customized solutions
Organizations with compliance requirements

Pricing

Custom pricing
Contact sales team required

Included Features

Deployment Features:

All Pro plan features
Unlimited bandwidth
Unlimited build time
Unlimited Serverless Functions
Custom SLA
Dedicated infrastructure

Performance Features:

Highest performance guarantees
Custom region deployment
Dedicated edge nodes
Longer function execution time (negotiable)
Larger function memory (negotiable)

Security & Compliance:

SOC 2 Type II compliance
HIPAA compliance (optional)
SSO/SAML
IP whitelisting
Data residency options
Advanced security features

Team Features:

Unlimited team members
Advanced permission management
Organization-level management
Audit logs
Compliance reports

Support:

Dedicated customer success manager
24/7 priority support
Technical consultant
Training and onboarding support
Regular business reviews

Pay-As-You-Go Features

Over-Quota Usage

Bandwidth:

Pro plan: $40/100GB
Enterprise: Includes unlimited bandwidth

Build Time:

Pro plan: $0.10/minute
Enterprise: Includes unlimited build time

Serverless Functions:

Pro plan: $0.60/GB-Hour
Enterprise: Includes unlimited Functions

Additional Features

Custom Domains:

Free: Unlimited custom domains
SSL Certificates: Free automatic issuance

Team Collaboration:

Pro plan: $20/user/month
Enterprise: Includes unlimited users

Cost Optimization Strategies

1. Use Resources Wisely

Monitor Usage:

Regularly check usage statistics in Dashboard
Set usage alerts
Analyze resource usage patterns

Optimize Build Time:

Leverage Vercel's caching mechanism
Use incremental builds
Optimize dependency installation

Reduce Function Calls:

Implement caching strategies
Use CDN caching
Optimize API design

2. Choose the Right Plan

Assess Needs:

Estimate bandwidth usage
Evaluate build time requirements
Consider team size
Analyze performance requirements

Start with Free:

Start with free plan
Monitor actual usage
Upgrade as needed

3. Leverage Free Quotas

Preview Deployments:

Fully utilize unlimited preview deployments
Test all changes before merging
Reduce production environment issues

Caching Strategies:

Properly configure CDN caching
Use ISR to reduce function calls
Implement client-side caching

Plan Comparison

Feature	Hobby	Pro	Enterprise
Price	Free	$20/month	Custom
Bandwidth	100GB/month	1TB/month	Unlimited
Build Time	6,000 min/month	10,000 min/month	Unlimited
Serverless Functions	100GB-Hours	1,000GB-Hours	Unlimited
Team Members	1 person	Unlimited	Unlimited
Custom Domains	Unlimited	Unlimited	Unlimited
SSL Certificates	Auto	Auto	Auto
Preview Deployments	Unlimited	Unlimited	Unlimited
Custom Regions	❌	✅	✅
Priority Support	❌	✅	✅
SSO	❌	✅	✅
Audit Logs	❌	✅	✅
SLA	❌	99.95%	99.99%+

Billing Cycle

Monthly Billing

Billed monthly
Flexible cancellation
Suitable for short-term projects

Annual Billing

Enjoy discounts (usually 10-20%)
One-time payment
Suitable for long-term projects

Free Trials

Pro Plan Trial

14-day free trial
No credit card required
Includes all Pro features
Automatically downgrades after trial

Enterprise Trial

Contact sales required
Customized trial plan
Includes dedicated support

Payment Methods

Supported Payment Methods

Credit cards (Visa, MasterCard, American Express)
Debit cards
PayPal (some regions)
Bank transfer (Enterprise)

Invoices

Automatic invoice generation
PDF format download
Sent to registered email
Support custom invoice information (Enterprise)

Frequently Asked Questions

Q1: Can I change plans at any time?

A: Yes, you can upgrade or downgrade plans at any time. Upgrades take effect immediately, downgrades take effect in the next billing cycle.

Q2: What happens if I exceed my quota?

A: After exceeding your quota, services will continue to run, but you will be billed based on usage. You can set usage limits to avoid unexpected charges.

Q3: Is the free plan suitable for production?

A: The free plan can be used for small production projects, but has limitations. For commercial projects, it's recommended to use Pro or Enterprise plans.

Q4: How do I monitor my usage?

A: You can view detailed usage statistics and cost analysis on the "Usage" page in the Vercel Dashboard.

Q5: Can I pause a project?

A: Yes, you can pause a project to stop incurring charges. Paused projects do not generate bandwidth and function usage fees.

Cost Estimation Examples

Small Blog Website

Monthly visitors: 10,000
Bandwidth usage: ~5GB
Build次数: ~10 times
Recommended Plan: Hobby (Free)

Medium E-commerce Website

Monthly visitors: 100,000
Bandwidth usage: ~50GB
Build次数: ~50 times
Serverless Functions: ~200GB-Hours
Recommended Plan: Pro ($20/month)

Large Enterprise Application

Monthly visitors: 1,000,000+
Bandwidth usage: 500GB+
Build次数: 200+
Serverless Functions: 1,000GB-Hours+
Recommended Plan: Enterprise (Custom)

Cost-Saving Tips

1. Optimize Resource Usage

Compress images and static assets
Use CDN caching
Implement code splitting
Optimize database queries

2. Leverage Free Features

Use preview deployments for testing
Utilize unlimited custom domains
Use automatic SSL certificates
Leverage free analytics tools

3. Team Collaboration Optimization

Reasonably allocate team members
Use project sharing features
Regularly review access permissions
Use SSO to simplify management

4. Monitoring and Alerts

Set usage alerts
Regularly review bills
Analyze cost trends
Optimize high-cost projects

Summary

Vercel's pricing model offers:

Flexibility: From free to enterprise-level, meeting different needs
Transparency: Clear pricing and quotas
Predictability: Monthly billing, easy to budget
Scalability: Easily upgrade as business grows
Value-Oriented: Paid plans offer more features and better support

Choosing the right plan requires comprehensive consideration of project scale, team size, performance requirements, and budget. It's recommended to start with the free plan and gradually upgrade based on actual usage.